A Magazine by the Society of Professional Journalists



July 23rd, 2002 • Quill Archives
Convergence is coming

Future newsrooms will require specialists who can learn to adapt. Media convergence. What a misunderstood and abused phrase that has become! To its critics, convergence signifies the corporate homogenization and profit obsession that’s gripping publicly held news companies. For its proponents, convergence is the appropriate business and journalistic response to our customers’ increasingly agnostic media usage.