A few years ago at a training at the University of Cincinnati, a participant asked me about sizing social media images. Her problem: How can the social media desk properly size an image to fit in a Facebook header, Twitter feed and Instagram in just a few minutes.
It is a piece of guidance which is as established as the institution of journalism itself – as you work your way through school to get a degree, you form a specialism along the way. This specialism would guide much of the work that you would do during the course of your career. Yet, the evolution of the landscape in the digital age has challenged the convention of that thinking. As social media and the culture of the internet impacts how one consumes news and how one disseminates it, the idea of a specialism or beat can appear rather outdated.
“Nobody knows exactly what impact it’ll have, but in a lot of ways, it looks like the end of the social news era.” That is how Jacob Weisberg, the chairman and editor-in-chief of The Slate Group, summed up Facebook’s planned changes to its News Feed last week.